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Schuetze, Joerg and Audu, Musa Julius and Riesslegger, Helmut and Buchmayr, Florian Search Engine-based Online News Coverage of Economic and Business Topics: A Simple University-Class Evaluation Approach to Balanced versus Biased Journalism. ISSSITTT Working Paper series, 2012 (02).

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        Official URL: http://www.miuv.ac.at

        Abstract

        Africa is a continent expected to experience a rapid economic development despite the ongoing economic crisis. To broaden the knowledge of students of business administration, economics and international studies, the authors have – with others – started a research project to identify news services in English, and construct clear ways for using the identified services in the classes to help students gain knowledge of African thoughts on selected issues within the radar of its economic and business concerns. This paper is designed to include an African perspective on certain issues and provide a document with a strategic and technical approach. The main purpose of the governing idea is not primarily to cover all African countries or all online news services of each country, but to sensitize students to African issues and perspectives regarding the issues that are both current and of interest to students and the university itself. The search for specific topics reported on by African news services is performed using the database of Google.com. The first results have been used in this paper to establish a broad-based evaluation mechanism for determining the volume of coverage of certain major topics covered by African news services. According to the goal of establishing a foundation of material to be discussed in class, sample graphical outputs are included in the main part of the paper. Further papers will include graphical outputs of all covered news services.

        Item Type: Article
        Uncontrolled Keywords: teaching material, Africa, visual comparison, source evaluation, search engines, online news services, peer review, case study for students
        Subjects: Business and Administrative studies
        Mass Communications and Documentation
        Education
        Divisions: UNSPECIFIED
        Depositing User: Dr. Joerg Schuetze
        Date Deposited: 13 Nov 2012 11:24
        Last Modified: 19 Nov 2013 09:37
        URI: http://opendepot.org/id/eprint/1522

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